M8.C4: Data-Driven Optimization And Forecasting by Abhigyan Once your analytics setup is humming and your attribution models are providing clarity, the real magic begins. Data on its own is just noise until you use it to shape strategy. This chapter is about putting your numbers to work, transforming clicks, conversion rates, session times, and user … Read more
M8.C3: Attribution Models & Multi Touch Analysis by Abhigyan When someone clicks on your affiliate link and makes a purchase, it’s tempting to credit that one click as the hero behind the sale. But in reality, that person likely encountered your content several times before making a decision. They may have watched a video, read … Read more
M8.C2: Reading Affiliate Dashboard Metrics by Abhigyan Every affiliate platform, such as Amazon Associates, ShareASale, Impact, CJ, or any other network, offers an affiliate dashboard filled with numbers, graphs, and charts. At first glance, it can feel like you’re staring at an airplane cockpit with dials you’re not sure how to read. Clicks, EPCs, CR, … Read more
M8.C1: Setting Up UTMs, Google Analytics & Tag Manager by Abhigyan Affiliate marketing thrives on data, specifically, on knowing where your traffic is coming from, what those users are doing on your site, and which channels are actually converting. Without a solid tracking foundation, you’re flying blind. You could be investing time or money into … Read more